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AI Search Analytics · Made in Germany

Content Strategy from AI Insights

Every day, we analyse responses from AI searches such as ChatGPT, Gemini and Perplexity for brands.

We deliver the data behind strategic content decisions: Your position in AI search, identified topic gaps, and the content that makes the difference. Facts over gut feeling.

Try it for free for 7 days
✓ No credit card ✓ Setup in 5 minutes ✓ Cancel at any time ✓ Initial insights <24h
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50+ Brands & Agencies track their AI visibility
★★★★★

Product

Everything you need to know about your brand’s AI visibility

Visibility
Your visibility in AI search becomes measurable: the dashboard delivers comprehensive insights – from industry benchmarks and prompt performance to trend data, sentiment, share of voice, and your strongest and weakest mentions.
Visibility · Dayssverlauf in %
Mon Tue Wed Thu Fri Sat Sun 67% ↑+12%
Competitors
Analyse your competitors in detail: get insights into brand presence, visibility, mentions, referenced sources and the current industry ranking.
Competitors · Ranking
Your Brand
67%
Comp. A
53%
Comp. B
38%
Comp. C
24%
Mentions
Keep track of your mentions alongside visibility. We show you which AI answers include your brand, how often it appears, and which sources are used as a reference.
Mentions · Prompts
"What are the best electric vehicles in Germany?"
Mentioned Owned Media ChatGPT
"Which EV brands have the longest range?"
Mentioned Gemini
"Affordable electric cars for families 2025 – recommendations"
Not mentioned Perplexity
Sources
Discover which sources dominate AI answers around your brand – and whether your own channels are being recognised. Our dashboard gives you clear insights.
Sources · Mentions
Anzahl Mentions in KI-Antworten
Your Domain ✓
142
Domain A
118
Domain B
85
Domain C
57
Domain D
34
Sentiment
How does AI talk about your brand? Our tool shows whether recommendations are positive, neutral or critical – enabling targeted optimisation of your brand perception.
Sentiment · Analyse
72%
22%
6%
72% Positive
GAP Analysis
Our AI analysis uncovers gaps in how AI perceives your brand and delivers clear action recommendations to improve your visibility.
GAP Analysis · Chancen
Content Gaps8
Sentiment Gaps4
Sources Gaps11
Reporting
Create reports you can use directly in management meetings, strategy workshops or as a decision-making basis for your next content steps – fully white-label capable on request.
Reporting · Configuration
White Label
Use your own logo instead of the publuence.ai branding
Click or drag a logo here
PNG, JPG — max. 5MB
Brand Colour
#14B8A6
Define period
7
Days
14
Days
30
Days
60
Days
90
Days
Report Sections
Select sections for your report
8 / 8
KI-Visibility
Share of Voice
Sentiment
GAP Analysis

Clear insights into your brand’s content opportunities

publuence AI makes content gaps, sentiment gaps and real growth levers visible at a glance.

01
Content Gaps
Identification of topics your brand is missing or not covering sufficiently to increase visibility in AI search results.
02
Sentiment Gaps
Detection of negative or neutral brand perception by AI models, enabling targeted measures to improve how your brand is portrayed.
03
Sources Gaps
Plan targeted content on frequently cited sources and structure it so that AI models can clearly understand, reference, and cite it.
04
Visibility Gaps
Automatic identification of opportunities to strengthen your AI visibility. We detect topics and prompts that can expand your brand's existing mentions even further.

How it works

A few steps to more insights

1

Create brand and define competitors

publuence AI automatically suggests competitors after the brand has been created. You can either select competitors from the suggestions or manually define your own.

Select Competitors for Brand
Select the suggested competitor brands you would like us to include in the analysis. Additional competitors can be added individually at any time.
Add competitors manually
e.g. Brand Name Ltd
e.g. https://domain.com
Competitors for your brand are being loaded…
2

Find and Analyse AI Search Prompts

publuence AI automatically generates the most relevant prompts for your brand. You can either select prompts from the suggestions or manually define your own. In addition, prompts can be categorised with tags.

Select Prompts for Brand
Select the suggested prompts that are relevant for your brand analysis. You can add further prompts at any time.
Suggestions
Where can I find good deals on electronics online in Germany?
deals × + Add tag
Which online shops in Germany offer fast delivery times?
+ Add tag
Where can I order high-quality household goods online?
household × + Add tag
Which German online shops offer easy returns?
+ Add tag
3

Track and monitor AI search performance

Done! Now the most important metrics for the brand are monitored daily. Visibility, competitive comparison, sentiment, mentions, source tracking, gap analysis and more.

Visibility (Ø 57.80%) Change -1.74% ↘
Visibility
Average
100 90 80 70 60 50 40 30 20 10 0
Jan 15 Jan 17 Jan 19 Jan 21 Jan 23 Jan 25 Jan 27 Jan 29
OpenAI
Visibility44.2%
Share of Voice30.6%
Own website in mentions0.0%
Google
Visibility70.9%
Share of Voice49.0%
Own website in mentions0.0%
Perplexity
Visibility58.8%
Share of Voice20.4%
Own website in mentions0.0%
AI Search Analytics · Made in Germany
How visible is your brand in AI search?
Analyse daily what ChatGPT, Gemini and Perplexity say about your brand – and use real data to drive your content strategy.
No credit card required Set up in 5 minutes First insights in <24h
Start free 7-day trial →
Cancel anytime · No risk

FAQ

Frequently Asked Questions about AI Search and publuence AI

We offer a free trial account that allows you to try publuence AI for 7 days with no obligation. During this period, you will have up to 5 prompts available to thoroughly test our tool.

After the 7 days have expired, you will have the option to choose a suitable tariff and continue using your account seamlessly – your previous settings will be retained.

After registration, set up your monitoring with your brand name and domain. Then, create a few prompts that reflect real customer questions. Within 24 hours, you’ll receive your first insights into your visibility in your dashboard.

Yes. You can filter the results by model. This allows you to compare performance across different models — for example, ChatGPT vs. Google Gemini.

Yes, you can easily tag your prompts. This allows you to compare and analyze results by specific segments.

Prompts are executed every 24 hours across all available AI models. This daily update provides reliable trend data.

Yes, a detailed view is available for every prompt. This lets you see exactly how each model responds to your query.

Ready to improve your brand's visibility in AI searches?

Get in touch today and we will show you publuence ai.

Make an appointment